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Archive for Marketing

Sagmeister, Inc.’s 2003 Adobe Design Achievement Awards

Sagmeister, Inc.’s Coffee + Art – 2003 Adobe Design Achievement Awards

Made from Paper Coffee Cups. Wow.

And an awesome video of coffee foam art can be found here and here.

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Bertolli® Marketing Mash-up

Now, I love cooking and I love marketing – but, Bertolli’s WhatsYourMedStyle.com seems like too much of a good thing.

The site utilizes technological flourishes including Rocco DiSpirito’s spirited attention grabbing opening speech. The main pull seems to be a chance for an opportunity to co-host an online cooking show (with Rocco DiSpirito of Top Chef fame, but of course), but as your eyes dart around the page, each calls for a different action.

To the side, they let you watch Rocco, and even better, they let you watch/rate/link your competition, should you enter the competition for the co-hosting opportunity. Then, almost as an afterthought, they stick on a $2 off coupon for Bertolli® Mediterranean style frozen dinners (they’re pretty good, actually). Then, as if ALL of the above wasn’t enough – they have a link to weekly giveaways such as $100 gift cards or autographed cookbooks.

If you want to check it out: What’s Your Med Style?

Glad’s Steamiest Chef

You know, the Brawny man and Mr. Clean are two guys who show the rest of mankind that it’s okay to clean. The following men apparently are competing in Glad’s Steamiest Chef contest for a chance to show mankind it’s okay to…steam?

Although clever, I do not believe a “steamy” celebrity chef is going to entice me into buying Glad’s SimplyCooking: Microwave Steaming Bags.

But, I may be inclined to vote

Sam Talbot

Dave Lieberman

Govind Armstrong

G. Garvin

Aaron Sanchez

Epcot® International Food & Wine Festival

September 28, 2007 – November 11, 2007

Foodies delight! Disney’s Epcot® Food & Wine Festival will greet the sunburned and over-beached with bite-sized morsels, a variety of beverages from fruity to bubbly, and a seemingly never stopping series of education/entertaining concerts, lectures, and classes come the fall. The festival features foods native to various countries around the globe. Foodies can “Eat to the Beat!” to the music of classics such as The Village People (10/26 – 10/27), The Beach Boys (10/02 – 10/03), and David Cassidy (0/14 – 10/16).

Destinations in the showcase offer international treats for beginning epicureans. The World Showcase consists of: Mexico, Norway, China, Germany, Italy, The Great American Adventure, Japan, Morocco, France, The United Kingdom, and Canada, but other countries will be represented in various displays and kiosks around the lake central to Disney’s Epcot®.

All of the main destinations in World Showcase, but Norway and Morocco, I feel are represented in many cities local restaurants or markets and on a past visit to Orlando, Florida’s Disney World’s Epcot® International Food & Wine Festival (now isn’t that a mouthful?), I decided to sample some delectable something from each of these two less gastronomically represented countries.

For Norway, I opted to indulge my sweet-tooth and tried a Firklover bar – creamy Norwegian milk chocolate with chopped hazelnuts made by Freia in a light blue wrapper – an unusual color in American food packaging. For Morocco, I fell in love with the Bastilla – a Moroccan phyllo pastry enveloped mixture of poultry, almonds, cinnamon, confectioner’s sugar, and spices served with a slice of orange and sprinkled with extra cinnamon and sugar. It’s a dessert and a dinner in one!  And offered at the Restaurant Marrakesh.

Fun from Emerils.com

Emeril Lagasse has a bunch of fun stuff for those food lovers who also love technology –  Emeril Themed Desktops, Screensavers, T-shirts, eCards, and iPod Recipes can all be found here: http://www.emerils.com/fun/

My personal favorite is Recipes2Go -on the Pod Stuff page – 1000 Emeril Recipes for your iPod!

How do you Iron Chef?

For those of you as addicted to Food Network’s Iron Chef as I am:

Iron Chef America: How do you Iron Chef?

A contest where you send Food Network a recording of yourself (and all your foodie friends) acting out a home-based Iron Chef competition – creativity is encouraged – if you are selected you may appear on TV 🙂 How amazing is that?

Other Contests & Offers on FoodNetwork.com can be found here:

http://www.foodnetwork.com/food/contests_offers

Visible Solids

Malcolm Gladwell (author of Blink and The Tipping Point) talk on TED – “What We Can Learn From Spaghetti Sauce” – Check out his speech here, it’s only 17 minutes long:

http://www.ted.com/talks/view/id/20